OUR STORY

Todd McLain created Agency MVP in 2018 to solve his biggest problem as a top-ranked Farmers agent. For years, he struggled to scale his agency because he didn’t have a good system to manage all of his leads. He called this the “law of diminishing returns” in that, the more he quoted, the more prospects were getting lost in never-ending leads lists. The more prospects he added to his pipeline, the less likely he was able to call the right person at the right time. He tried dozens of tools, but none of them worked, so he built a tool for himself and called it “Agency MVP” because it ranked his “Most Valuable Prospects” by who was most valuable and most likely to close. 

Fast-forward a couple of years, Todd became a top 10 nationally-ranked Farmers agent, growing his premium sold by over 10x. It was around that time that Todd realized other Farmers agents would benefit from using his technology, and Agency MVP was born. Over the next few years, Agency MVP improved its lead-ranking algorithm and added features such as smart automation and workflows. Today, thousands of captive and independent agents use Agency MVP to grow and stay competitive and over 25% of the top Farmers agents rely on Agency MVP.

In November 2020, Agency MVP raised a round of funding from Silverton Partners, a Texas-based, insurtech venture capital firm. With Silverton Partners help, Agency MVP continues to build upon the platform and expand its capabilities as the only smart lead management system built by agents, for agents.